Innovate offerings or let the business plateau: Your choice. Successful innovation allows your business to grow and increases revenue. Without an innovative product and a stellar marketing strategy, it can become arduous to stand against the competition and win the attention of your target market. If you are in the teeth whitening industry, it is imperative to introduce new product offerings. It will keep the attention of your customers as well as increase profits. Alth …

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"Design is the silent ambassador of your brand." – Paul Rand. The words of the legendary graphic designer manifest the importance of design and brand for a business. When you think of your favorite brands, what is it that makes them memorable? Often, we are attracted to a brand's personality in terms of logo, tagline, messaging, and packaging. The same is true when you are trying to establish your brand in the teeth whitening industry. Teeth whitening is a lucrative business …

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According to the American Dental Association’s Health Policy Institute, 99% of U.S. dental practices are open and patient volumes are reaching about 80% of the pre-pandemic levels. Due to the large-scale vaccination drive in the U.S., people are getting in line for long-pending dental checkups. Additionally, dental clinics can expect increased foot traffic as the U.S. government has permitted dental professionals to administer the COVID-19 vaccine. The good news is that things are …

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With innovative business models and a fast-paced retail landscape, businesses are looking to differentiate their offerings and make their proposition unique and exciting for customers. When it comes to product differentiation and connecting with customers, private label products prove to be an effective tool. What are the Benefits of Private Label Teeth Whitening Products? Several brands have saturated the world of cosmetic dentistry. Instead of selling products from big brand …

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Who doesn't want a beautiful smile? Everyone deserves a beautiful, bright and healthy smile! If you are selling teeth whitening products, you need to understand the latent needs of your customers and offer satisfactory solutions. Often, customers get inspired from social media and look for products that their favorite celebrities and influencers are using. One such device is the LED teeth whitening light! What are LED Teeth Whitening Lights? Just as the name suggests, LED (Light-E …

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