Teeth Whitening Strips: A Gold Mine for Amazon Sellers, E-tailers, and Retailers
25th Sep 2022
We have witnessed phenomenal growth in the cosmetic dental industry in recent years. In addition to the growing demand for beautiful teeth, the success of the teeth whitening business can be attributed to the fact that customers now have versatile options to maintain their pearly whites.
Among the many popular options available on the market, teeth whitening strips are a favorite among consumers. According to research firms, the value of the global teeth whitening strips market was USD 49.56 million in 2022. The numbers show increased preferences among people for a quick fix that promises cleaner and whiter teeth.
Why are Teeth Whitening Strips an Incredible Opportunity for Online Businesses?
With the low threshold of entry, easy availability of private label teeth whitening products, and low MOQ requirements, many businesses and startups sell teeth whitening products over the internet.
Whether you are an Amazon seller, an e-tailer with multiple storefronts on different shopping portals, or a retailer with an e-commerce website, whitening strips can help you to grow your online business exponentially.
1. One of the Best-Selling Products on Amazon
Whether you sell on Amazon or not, considering the Amazon Best-Seller Ranking is always a good idea. It can give you more information about product popularity and whether it is wise to invest in a specific product.
Several factors contribute to the rankings, including sales numbers, product prices, promotional offers, competitive products, and more. For example, if you look at the rankings, teeth whitening products rank consistently higher in the "Health and Household" category. And, if you consider the "Teeth Whitening Kits" category, teeth whitening strips hold top rankings. It goes on to show that teeth whitening products are popular in general, and whitening strips are a preferred choice of consumers.
2. No Prior Training required
Compared to chairside teeth whitening treatments that require a basic understanding of whitening gels and LED whitening devices, teeth whitening strips are pretty easy to use. Anyone who wants to have whiter teeth can use them without any prior training.
The process of using whitening strips is simple. Clean your teeth, peel the whitening strips and apply them to the surface of the teeth for the recommended duration. Gone are the days when teeth whitening strips were difficult to peel and created a gooey mess. Modern teeth whitening strips adhere to teeth perfectly without causing any annoying gel overflow into the mouth.
3. An Affordable and Convenient Choice
Not many people can afford chairside teeth whitening treatments regularly. Sometimes, it also becomes a matter of convenience. Teeth whitening strips are both: affordable and convenient. If you compare them to whitening treatments at the dentist's office, one can buy whitening strips for a fraction of the cost. And when it comes to online shopping, impulse buying becomes a key factor. People are not hesitant to buy inexpensive products, and teeth whitening strips fit all the boxes of an online shopper.
Plus, there is the added advantage of using them in the comforts of home or even while traveling. One does not need to make an appointment with the dentist to whiten their teeth. Anyone can buy OTC teeth whitening strips and use them whenever they find the time. So, low cost and convenience make teeth whitening strips an attractive dental solution for customers.
4. Great for Touch-ups
The durability of teeth whitening treatments depends on what we eat and drink. Our lifestyle and habits affect how long we can go in-between chairside whitening treatments. Regular touch-ups can go a long way if anyone wants to avoid staining and prolong teeth whitening results.
In addition to teeth whitening pens, whitening strips can help remove superficial stains. If one wants to make their teeth white and avoid yellowing the dental surface, teeth whitening strips can be one of the most effective OTC products.
When choosing the teeth whitening strips for your business, ensure they have the optimal amount of hydrogen peroxide gel for a perfect adhesion with ultra-thin strip material that promises easy molding and universal coverage.
Choosing the Best Teeth Whitening Manufacturer
The appeal of teeth whitening strips is such that there is high competition among online sellers to grab the market share. You will want to move fast and introduce your private label brand quickly with a high-quality product. This way, you can tap into the growing demand for whitening products and build a successful online business.
By customizing teeth whitening strips to match your brand USP, you can guarantee high-profit margins and customer loyalty for your business. So, it is essential to work with a manufacturer who understands the unique demands of the online marketplace and converts web traffic into actual sales. Selecting an FDA-compliant, ISO-certified manufacturer with a fast response rate and dedicated customer service can be a game-changer. Seek samples and quotes from different sellers and choose someone who can be trusted with the quality and performance of teeth whitening strips.
